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An AI chatbot fills the gap between website visitors and your team, answering questions instantly and capturing leads around the clock. Discover.
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Durban, from aboveStrategy, creative and digital marketing from one team in Hillcrest. For ten years we have helped South African businesses look the part, get found and keep growing.
Hear it from Ockie, who runs the agency: what we do, who we do it for, and what it is like to work with us.
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Clair and CaeraMost businesses are juggling a designer, a web developer, a social freelancer and an ads guy, and none of them are talking to each other.
At CFM the strategist, the designer, the developer and the ads manager sit in the same room. The strategy sets the direction, the creative team brings it to life, and the digital team gets it in front of the right people and tells you every month what it did.
We have been doing this for ten years, for manufacturers, accountants, recruiters, property developers, retailers, schools and churches. Different industries, the same care.
Our services fall into four areas. Most clients use more than one, and every one of them is handled by the same people.
Who you are, what you stand for and how you look everywhere you show up. Identity, positioning, architecture and the guidelines that keep it consistent.
What to say, to whom, where and when. Messaging frameworks, content strategy, social and email strategy, and the reporting that shows what it achieved.
The day-to-day work. Websites, social media, SEO, Google and Meta ads managed daily, plus video, photography and design, all done in-house.
Smart tools that save our clients time: website assistants and chatbots that answer customers around the clock, automated follow-ups and reporting, and faster content and video production.
Your business, your market, your customer and what has already been tried. We ask more questions than you expect.
Positioning, messaging and a channel plan with targets attached. Written down, agreed, and used as the brief for everything that follows.
The brand, the site, the content, the campaigns. Made in-house by the people who wrote the strategy.
Launch, then optimise. Campaigns are managed daily, content ships on schedule, and the site keeps getting faster.
Monthly numbers in plain language, with a clear read on what worked, what did not, and what we are doing next.
Durban's Golden MileFrom the Upper Highway to Umhlanga, most of our clients are within an hour of the office. The rest are across South Africa and abroad, and they get the same team and the same monthly report.


Online store, product content and ongoing digital growth for a national stainless steel manufacturer.


Full website framework and an Insights content engine built for search.


Eleven-page website rebuild with animated icon set, SEO articles and POPIA compliance.


Thirteen-page rebuild for the villages and Winston Park Care Centre.


Website and a custom CRM for a growing Hillcrest accounting practice.
Umgeni River mouth










"Amazing company and even better people."
Honest. Responsive. Delivers.

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ReadTell us a bit about your business and what you need. Ockie or Clair will reply within one working day.